Senior Market Manager: Occupational Health

Description

Be a part of a transformational journey with innovative talent and leading edge technologies.

Who is TELUS Health?

TELUS Health is empowering every person to live their healthiest life. Guided by our vision, we are leveraging the power of our leading edge technology and focusing on the uniqueness of each individual to create the future of health. Simply put, our team members across the country are united by their commitment to continuously innovating to make healthcare more accessible and deliver improved health experiences for everyone.

TELUS Health - Care Centres is a connected network of 14 best-in-class medical centers where our renowned and passionate teams of healthcare professionals can capitalize on TELUS Health’s innovative digital health technology to deliver:

• Highly personalized care
• Enhanced patient experiences
• Easy access to a broad range of services in preventive health, wellness, primary care, mental health and occupational health

Our team and what we’ll accomplish together

Shape our go-to-market success in Occupational Health

As Senior Market Manager, Occupational Health Pricing & Commercial Enablement, you’ll play a pivotal role in accelerating TELUS Health’s growth in occupational health services. This is a strategic and executional role where marketing acumen meets commercial impact.

You will lead the development and rollout of go-to-market (GTM) strategies, pricing structures, and enablement programs that connect our services with the right clients through clear, compelling, and differentiated positioning. You’ll partner across product, marketing, sales, and operations to ensure our OH service line is market-ready, sales-enabled, and client-centered.

What you’ll do

Product Marketing & GTM Strategy

• Own the go-to-market strategy for TELUS Health’s occupational health portfolio, driving positioning, messaging, buyer insights, and sales readiness
• Translate complex services into clear, benefit-driven value propositions tailored to key buyer personas (HR, HSE, Operations)
• Develop and continuously refine client-facing product sheets, presentations, pitch decks, and campaign content in collaboration with brand and field marketing
• Partner with Product and Marketing to plan and execute launches of new OH services, with clear GTM roadmaps and success metrics

Sales Enablement & Commercial Support

• Create and maintain a comprehensive OH sales playbook, including objection handling, pricing guidance, buyer journey insights, and ROI/value messaging
• Train and equip sales teams with up-to-date tools, FAQs, messaging, and positioning aligned with our commercial priorities
• Deliver quarterly enablement sessions and refreshers, driving engagement and confidence across the national sales force

Pricing Strategy & Execution

• Develop, maintain, and govern a national OH pricing catalogue, including bundled offerings and regional variations
• Collaborate with Finance and Product on pricing strategy to ensure competitiveness, profitability, and compliance
• Manage all OH pricing and RFP requests with a 2-business-day SLA, maintaining a 90%+ response rate in support of national and regional sales activity

Voice of Market & Sales Intelligence

• Launch and lead a monthly sales feedback loop, gathering field insights on client objections, competitive trends, and buyer needs (target 80% AE participation quarterly)
• Use feedback to inform marketing messaging, training priorities, and product evolution
• Conduct market scans and competitor research to support pricing strategy and positioning adjustments

Collaboration & Influence

• Partner with cross-functional leaders in Product, Sales, Marketing, Operations, and Legal to deliver high-impact initiatives
• Act as the connective tissue between the market, our solutions, and our teams—ensuring everything we bring to market is credible, compelling, and commercial-ready

Qualifications

What you bring

• 8–10+ years of experience in product marketing, commercial strategy, pricing, or B2B marketing—preferably in healthcare, insurance, SaaS, or service-based industries
• Demonstrated success building and launching sales enablement programs, content suites, and GTM strategies across multiple stakeholder groups
• Proven ability to develop strategic pricing models, tools, and guidance in complex solution environments
• Strong marketing storytelling and messaging skills, with the ability to simplify complexity and align messaging to audience needs
• Deep collaboration skills, with experience working across sales, marketing, product, and operations in a matrixed organization
• Excellent presentation and communication skills; confident engaging both sales teams and senior leaders
• Highly organized, analytical, and proactive, with a bias for execution and improvement
• Bachelor’s degree in Marketing, Business, Healthcare Administration, or related field. MBA or advanced degree is a strong asset

Advanced knowledge of English is required because you will most of the time interact in English with external parties (clients, suppliers, candidates, external partners, etc.); interact in English with internal parties (colleagues, internal partners, stakeholders, etc.); and work with IT tools whose interface is only accessible in English as part of this position's main responsibilities given its national scope.

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