M

Product Marketing Manager - Canada (Remote)

Maropost
Full-time
Remote
Canada
Marketing

Everything we do is for our customers!

 

Featured on Deloitte's Technology Fast 500 list and G2's leaderboard, Maropost offers a unified commerce experience, transforming ecommerce, retail, marketing automation, merchandising, helpdesk, and AI operations with one platform designed to scale for fast-growing businesses. With a relentless focus on our customers’ success, we are motivated by customer obsession, extreme urgency, excellence, and resourcefulness which powers 5,000+ global brands on our way to 100,000+.

Driven by a customer-centric mentality, we empower businesses to achieve their goals and grow alongside us. If you're a driver, decidely not a passenger, are ready to make a significant impact, and be part of our transformative journey, Maropost is the place for you.

 

 The Opportunity:

 

Thrive on change and grow beyond limits! We are looking for a bold thinker who sees a chance to learn and define what's possible with every challenge! Ready to make an impact? Welcome to Maropost and you can turn ideas into action!

 

We are seeking a dynamic and experienced Product Marketing Manager to join our team as we launch the next generation of commerce solutions for mid-market retailers. As a Product Marketing Manager, you are in a highly cross-functional role focused on supporting the growth and momentum of our global portfolio of commerce solutions as we build towards a unified solution. You’ll collaborate cross-functionally to define our disruptive narrative and set our product up for successful growth.  

 

What You'll Do:

 

  • Develops and owns product marketing roadmap for our unified offering. 
  • Acts as project lead for product releases, liaising between product, marketing, sales, customer success, and revops as needed.  
  • Creates and executes content strategy to support product positioning, differentiators as well as key value propositions. 
  • Leads competitive intelligence for our platform, including conducting research, gathering insights, creating battle cards, and enabling GTM teams. 
  • Collaborates with product marketing teammates on release tiers, launch processes, and SLAs. 
  • Owns creation, management, and GTM enablement for all current product messaging, value propositions, and key differentiators. 
  • Monitor and manage accuracy of product listings on external sites, including review sites and social media. 
  • Serve as the voice of the customer for our platform, advocating for use cases in product roadmap development. 
  • Develops product onboarding, adoption, and engagement journeys in collaboration with product and customer success. 
  • Supports analyst relationships and report submissions to advance thought leadership around our platform. 
  • Monitors product usage and adoption KPIs, advising engineering and product teams on use cases for data-driven user engagement. 
  • Serves as subject matter expert within marketing, reviewing content, campaigns, and initiatives for accuracy, as needed. 
  • Identifies and elevates synergies across products for a unified customer experience. 

 

What You’ll bring to Maropost:

 

  • 4 - 6 years in product marketing, marketing and/or product management in B2B SaaS 
  • Knowledge of the commerce tech market (ecomm, POS, merchandising, inventory management, retail, etc.) with strong preference for at least 2 years of product marketing experience within this category 
  • Ability to thrive in a global team and effectively collaborate cross-functionally. 
  • Proficient in technical language enough to effectively collaborate with product, serving as a translator for the business -turning technical specs into business value props the GTM team and the market. 
  • Comfortable working with Microsoft Suite, Teams, and tools like Gainsight PX, Pendo, Figma, and others 
  • Experience working directly with product managers and senior product leadership is a must. 
  • Knowledge and understanding of PLG (Product Lead Growth) principles is an asset. 
  • Preference given to candidates with previous experience and exposure to multi-product environments. 
  • Proactive self-starter who thrives in ambiguity and can manage multiple projects in parallel. 
  • Outstanding follow-through and project management with a solution-oriented approach to problem-solving. 
  • Collaborative and team-oriented, with an ability to build strong working relationships across levels and departments. 
  • Flexes between analytical, strategic thinking and creative storytelling. 
  • You exemplify Maropost’s Values:
    • Customer Obsessed
    • Extreme Urgency
    • Excellence
    • Resourceful


 

Message from the Founders: Maropost is looking for results-driven builders - people who want to drive our business forward at all costs to achieve both short-term and long-term goals.

If that isn't for you, that’s OK. For those of you that thrive in an environment like this, please get in touch with us!